
4 Trends for Healthcare Marketing from HubSpot’s INBOUND Conference
You know that feeling you have when you stand at the ice cream shop and there are all the flavors, but you can only pick
You know that feeling you have when you stand at the ice cream shop and there are all the flavors, but you can only pick
Picture a patient, phone in hand or sitting at their computer, trying to find answers to the pressing medical questions swirling in their mind. What
Blog post headlines are the king of the castle these days when it comes to what is actually read and shared online. They are what
A case study created by CallRail reporting Baker Lab’s results with call tracking was shared at HubSpot’s INBOUND 2017 conference this week. With 21,000 attendees,
If you’ve ever “Googled” yourself, did you like the results? Depending on what you searched, you might have gotten some unexpected results. Worse still, maybe
“Do blog post titles really matter?” is a question we’re commonly asked, and it’s understandable why there’s uncertainty over the answer. Sure, the real informational
A question that most medical practices don’t ask but should is, “How much should a medical practice spend on marketing?” Marketing should be an intentional
Your website is often times the first interaction that a potential customer or patient has with your brand. As such, your website serves as a
For most businesses, especially medical practices, local SEO is one of the easiest paths to digest and often offers the best return on the effort
Whether they’re seeking a doctor to correct sight or hearing loss, or for consultations to address cosmetic or weight loss concerns, patients today have more
When you market for clients in the medical field, you sure do learn an awful lot about patients. We’ve worked with physicians, nurses, and staff
At Baker Labs, we’ve learned a thing or two over the years about marketing specifically for the medical and healthcare field. We’ve worked with physicians,
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