When patients can relate to their doctors on a personal level, they’re much more likely to stay loyal. That’s more important than ever, because patients today have a consumer-like attitude when it comes to choosing—and staying with—their physicians. If they don’t feel a connection with their doctor or perceive clear ways that the doctor cares […]
Ultimate Guide on How to Get More Patients to Your Practice – 2018
Using your website to get more patients for your practice is an underutilized method of marketing by many in the healthcare industry. It is time to start taking a focused and strategic approach to the audience you’re trying to attract online to then eventually convert them into long-term patients offline. According to TeleVox, 51% of […]
Should You Create a Google My Business Appointment URL for Your Practice?
Results of a 90 Day Experiment Capturing Appointment Bookings from Google My Business In early August 2107, Google started rolling out a new Google My Business feature that allowed businesses to post an appointment booking url on their Google My Business listing. The increased visibility and ease of setting this up has a lot of […]
Free eBook On How Smart Medical Marketing Turns Prospects Into Patients
In today’s world, health professionals simply must establish themselves as reliable and reputable sources through their websites and social media sites online—because that’s where their patients are looking for information and treatment options. According to a report compiled by the Pew Research Center’s Internet & American Life Project, 72% of internet users say they looked […]
5 Articles That Will Shape the Future of Your Marketing
The Psychology of Marketing: 18 Ways to Use Social Proof to Boost Your Results Understanding what buyers want, how they think, and what motivates them to purchase a good or service is essential to creating a successful digital marketing strategy. Because of this, it is not surprising that many psychological nuances are incorporated into the […]
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