Blog

ADA website compliance has been a hot topic in recent news, as the The U.S. Department of Justice (DOJ) is scheduled to enter a period of rulemaking about accessible websites in spring of 2023 and potential fines could be in the hundreds of thousands of...

Growing your optometry practice is a top priority, and one of the most effective ways to achieve this is through marketing. With a solid marketing plan in place, you can attract new patients, retain current patients, and establish your practice as a go-to destination for...

Growth tends to be the primary goal for any optometry practice, especially when first starting out. You want to attract new patients, fill up appointment slots, and turn your practice into a successful business. To unlock the growth that you and your optometry practice deserve, it’s...