Baker AI Plolicy

How Baker Marketing Approaches AI

At Baker, we value creativity, craftsmanship, and driving excellent results for our clients. We recognize both the productivity potential of artificial intelligence (AI) and the risks of overreliance on AI-powered tools. Everything we produce is human-reviewed prior to publication and rooted in industry best practices.

We Will

Use AI to accelerate workflows, not replace human insight or creativity.
Leverage data analysis and predictive analytics from AI-powered tools.
Prioritize the transparent, ethical, and responsible use of AI in all of our content production and communication.

We Won't

Use AI to generate final creative work without human review or refinement.
Share confidential client data with AI platforms that don’t meet our privacy standards.
Allow AI to replace relationship-driven communication with our clients, customer bases, or target audiences.

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