One of the easiest ways to attract new patients is to engage them with stories that inform them and build their trust in a medical
Do you know where your potential patient’s attention is? If you don’t know where your potential patient is spending their time then you can’t know
An established doctor who had been in practice for nearly thirty years recently said, “There are days I wish the internet had never come about.”
It’s here and it’s here to stay. The consumerization of healthcare and medicine is upon us and it’s only growing stronger. Since the inception of
Rock Health Summit 2017 was last week, it was billed as a “gathering of healthcare luminaries, cutting-edge companies, and diverse individuals” focused on digital health.
The business of marketing is no different than running a medical practice in that we need carefully chosen tools to do the job right. In
As with any topic on the internet, the potential for misleading or even dangerous medical information found on social media sites is real. As a
When people hear the word “brand” they often think of companies that sell products. You have a favorite brand for cereal, you only buy a
Have you ever gotten a message like this when online? This is your web browser like Chrome, Firefox, Safari, Edge or Internet Explorer saying you
You know that feeling you have when you stand at the ice cream shop and there are all the flavors, but you can only pick
Blog post headlines are the king of the castle these days when it comes to what is actually read and shared online. They are what
A case study created by CallRail reporting Baker Lab’s results with call tracking was shared at HubSpot’s INBOUND 2017 conference this week. With 21,000 attendees,
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