Gavin Baker, Author at Baker Labs Online Marketing for Doctors & Medical Practices

15 Apr Website Mistakes That Are Costing You Patients [Updated for 2019]

Posted at 09:37h in Blogging, Digital Marketing, Medical Practices, Search Engine Optimization, Website by Gavin Baker 0 Comments

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If you could see me right now you would see that I’m shaking my head as I stare at multiple monitors displaying medical practice websites. I’m perplexed. I’m perplexed because I’m staring at how much opportunity for revenue is potentially being lost online by medical practices....

02 Oct How to Make the Most Out of Online Reviews

Posted at 17:21h in Digital Marketing, Medical Practices, reviews by Gavin Baker 0 Comments

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Have you noticed that your competitors have countless online reviews, but you have only a few? Have you wondered how you could get more online reviews and testimonials on popular sites like Google, Facebook and Yelp, but aren’t sure where to start? If so, you’re on...

20 Sep 5 Smart Tips For Increasing Survey Participation

Posted at 15:12h in Case Study, Digital Marketing, Email, reviews by Gavin Baker 0 Comments

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Do you have trouble getting your patients to fill out surveys and submit testimonials or reviews? If so, you’re not alone—but here’s why it’s important to keep trying: At Baker Labs, we manage digital marketing strategies for medical practices, and we’ve seen time and time again...

30 Aug How a Leading Ophthalmology Practice Boosted Google Rankings With Testimonials

Posted at 21:44h in Case Study, Surgical Groups by Gavin Baker 0 Comments

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We help medical practices grow by creating websites and online content that attracts new patients. We know that patients today begin their journey to a new doctor’s waiting room with an online search. According to a report compiled by the Pew Research Center’s Internet &...

27 Aug Why Storytelling Should Be The Focus For Your Medical Marketing

Posted at 11:03h in Blogging, Digital Marketing by Gavin Baker 0 Comments

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Many of those in the medical and healthcare industry have moved on from stale marketing techniques that are no longer as effective as they once were, such as advertising in the yellow pages, on TV, or sending direct mail flyers. According to a report by Demand...

20 Aug What 6 Experts Say About Cyber Threats in Healthcare 2018

Posted at 15:23h in Digital Marketing, Medical Practices by Gavin Baker 0 Comments

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One of the questions we hear pretty often when we are starting a relationship with a new healthcare client is as it relates to new technology that we are introducing for marketing purposes: “Is it HIPAA compliant?” Because of this, it is crucial for our team...

20 Jul Ultimate Guide to SEO for Healthcare (in 2018)

Posted at 09:52h in Medical Practices, Search Engine Optimization by Gavin Baker 0 Comments

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If you had to guess what was responsible for driving over half of all internet traffic, what would you say? Social media? Paid ads? According to 2017 and 2014 Bright Edge reports, “51% of traffic…comes from organic search.” While it’s not always the trendiest or fastest form...

02 Jul 12 Myths You Need to Stop Believing About Digital Marketing That Keep Your Practice Stuck in the 90s

Posted at 15:49h in Digital Marketing, Inbound Marketing, Medical Practices, Website by Gavin Baker 0 Comments

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Do you use leeches in your clinic? Of course not, that was a medical myth that is no longer practiced. There are better ways to treat patients now than there were over 100 years ago. The same is true about marketing. The landscape of digital marketing in...

31 Jan Ultimate Guide on How to Get More Patients to Your Practice – 2018

Posted at 16:18h in ReferralMD by Gavin Baker 0 Comments

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Using your website to get more patients for your practice is an underutilized method of marketing by many in the healthcare industry. It is time to start taking a focused and strategic approach to the audience you’re trying to attract online to then eventually convert...

15 Apr Website Mistakes That Are Costing You Patients [Updated for 2019]

02 Oct How to Make the Most Out of Online Reviews

20 Sep 5 Smart Tips For Increasing Survey Participation

30 Aug How a Leading Ophthalmology Practice Boosted Google Rankings With Testimonials

27 Aug Why Storytelling Should Be The Focus For Your Medical Marketing

20 Aug What 6 Experts Say About Cyber Threats in Healthcare 2018

20 Jul Ultimate Guide to SEO for Healthcare (in 2018)

02 Jul 12 Myths You Need to Stop Believing About Digital Marketing That Keep Your Practice Stuck in the 90s

31 Jan Ultimate Guide on How to Get More Patients to Your Practice – 2018

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15 Apr Website Mistakes That Are Costing You Patients [Updated for 2019]

02 Oct How to Make the Most Out of Online Reviews

20 Sep 5 Smart Tips For Increasing Survey Participation

30 Aug How a Leading Ophthalmology Practice Boosted Google Rankings With Testimonials

27 Aug Why Storytelling Should Be The Focus For Your Medical Marketing

20 Aug What 6 Experts Say About Cyber Threats in Healthcare 2018

20 Jul Ultimate Guide to SEO for Healthcare (in 2018)

02 Jul 12 Myths You Need to Stop Believing About Digital Marketing That Keep Your Practice Stuck in the 90s

25 May 22 Tips From Healthcare Marketing Rockstars

31 Jan Ultimate Guide on How to Get More Patients to Your Practice – 2018

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Looking to Acquire New Patients?

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Find Out How One Clinic Ranked First on Google for Symptom-specific Keywords and Generated 795 Leads.

Find Out How One Clinic Ranked First on Google for
Symptom-specific Keywords and Generated 795 Leads.