18 Oct

Posted at 11:08h in Analytics, Blogging, Case Studies, Digital Marketing, Email, Inbound Marketing, Medical Practices by
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Wanting to maintain a competitive edge in the medical industry but not knowing what marketing steps to take next can be frustrating, for sure. We get that. At Baker Labs, we regularly meet with medical professionals who want to know how best to promote their practices...

09 Oct

Posted at 09:31h in Digital Marketing, Inbound Marketing, Medical Practices by
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There are several myths in the medical community that say publishing patient reviews violates HIPAA-compliance regulations. These myths can make you want to bury your head in the sand, just like the proverbial ostrich who doesn’t want to be seen. But did you know that the old story about ostriches burying their head in the sand is actually a myth? It sure is, just like it’s a myth that you need to hide patient reviews because of HIPAA regulations.

03 Oct

Posted at 17:36h in Blogging, Digital Marketing, Inbound Marketing by
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When we aren’t writing content or building websites, landing pages and social platforms for clients, we focus on teamwork at Baker Labs. Kaitlin Gunter, an account strategist with us, enjoys getting everyone together to talk shop and solve problems. She joined the team this spring and brought her positivity, passion and deep love for healthcare with her. Excited for you to learn more about Kaitlin and the work she does for us behind the scenes.

12 Jun

Posted at 09:00h in Blogging, Digital Marketing, Inbound Marketing, Medical Practices, Surgical Groups, Vein Clinic, Vein Clinics by
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Do you think blogging is just for informational or educational purposes, and doesn’t drive patients to your medical practice? If so, it’s time to reconsider. Hubspot reported on the results from a survey of over 1,000 business bloggers from 2017, and the insights are astounding. 84%...