Join me this spring as I will be offering eight courses that will help your business stay on the cutting edge of marketing technology. Learn how to build a successful blog, manage your Facebook and Twitter pages more effectively, and write captivating e-mails to attract...

Ranking well in search engine results is one of the most critical ways medical and surgical practices gain organic (free) web exposure. In fact, 60% of clicks go to the top three organic search results and 75% of users never scroll past the first page....

Take a look around and you’ll see that we are in the midst of a technological boom that is sweeping the nation. It’s no surprise that the old marketing methods (like commercials and newspaper advertising) we have grown so accustomed to are being buried by...

“Inbound marketing,” a term coined by HubSpot in 2006, describes a modern approach to marketing and sales that focuses on attracting customers with informative content and quality customer-provider interactions. This strategy was created in response to the overall ineffectiveness of old outbound marketing methods, like...

Today’s technology allows us to access important information almost instantly. When your patients realize they have a problem, the first thing they do is search online to solve it (i.e. treatments for leg pain, weight loss solutions, corrective eye surgery, etc.). The availability of quality...

Earlier this year, Hubspot published some jaw-dropping results that businesses experience through simply blogging. Let me share a few with you. Blogging is a serious matter. In fact, 37% of businesses who blog believe it is the most valuable type of content marketing. Five years from now,...

Join me this fall as I will be offering five courses that will help your business stay on the cutting edge of marketing technology. Learn how to build an effective blog, manage your Facebook page more successfully, and write captivating e-mails to attract more clients....