Growth Unbound with

Alex Teitelbaum

Southern Orthocare

Episode Description

In this episode of Growth Unbound, our host, Gavin Baker, talks to Alex Teitelbaum, Certified Prosthetist/Orthotist and Clinic Manager at Southern Orthocare about meeting patients where they’re at, both physically and emotionally. Alex shares his inspiring journey to find a career that would fulfill him, from medical salesperson to a prosthetics specialist. They explore how important it is to jump at every opportunity presented to you because you never know where it might lead you. They also dive into how Alex differentiates himself by going the extra mile when it comes to patient experience and being empathetic to the unique group of patients who have hesitation about driving long distances for help.

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“I really think there's something out there for everyone, if they don't settle and they have the drive to ask questions.”

About Alex Teitelbaum

Alex Teitelbaum is an ABC Prosthetist/Orthotist and Clinic Manager at Southern Orthocare’s Knoxville and Athens clinics. Being surrounded by a family of doctors, Alex grew up with a passion for the medical field. After realizing that his first job wasn’t bringing him the satisfaction and fulfillment he was seeking, he went back to school to earn a degree in Orthotics and Prosthetics. Alex is passionate about serving the East Tennessee community, understanding the unique problems that his patients face and doing everything he can to try to provide them with both healing and hope.

About Growth Unbound

Hosted by Gavin Baker, President and Founder of Baker Marketing Laboratory

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Welcome to the Growth Unbound podcast, powered by Baker Marketing. Join us as we interview accomplished professionals in the healthcare industry and beyond. Together we’ll learn about their experiences, challenges, and triumphs in driving growth through marketing in their organizations.

Whether you’re an executive looking to improve your marketing strategies or simply someone passionate about unlocking business potential, the Growth Unbound podcast has something for you. Immerse yourself in inspiring stories, gain valuable insights, and receive practical advice that can propel your organization to new heights. Tune in today!

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Episode Summary

Introduction (00:00–00:28): Host Gavin Baker introduces the podcast and guest, Alex Teitelbaum from Southern Orthocare, a licensed prosthetist and orthotist.

Alex’s Background (00:28–01:37): Alex shares how he transitioned from medical sales into prosthetics and orthotics.

Career Path and Faith Influence (01:37–03:21): Alex explains how his faith inspired him to pursue a more meaningful career in prosthetics.

The Turning Point (03:21–06:08): Alex describes his defining moment when he shadowed a prosthetist and realized it was his calling.

Education and Training (06:08–07:18): Alex discusses enrolling at Baylor University for formal education in prosthetics.

Lessons Learned from His Journey (07:18–10:00): Alex reflects on the importance of seeking growth opportunities and valuing life’s connections.

Decision-Making and Opportunities (10:00–12:19): Alex shares advice on adaptability, referencing a guest speaker’s tip to “walk through two-way doors.”

Growing in a Niche Field (12:19–15:42): Alex talks about working in smaller communities versus larger markets in prosthetics.

Patient-Centered Approach (15:42–17:51): Alex emphasizes the importance of understanding patients’ challenges to improve care.

Differences in Patient Demographics (17:51–19:37): Alex contrasts the needs of patients in rural versus urban areas.

Insurance Challenges (19:37–23:05): Alex discusses the role of insurance negotiations and documentation in patient care.

Growth and Expanding Markets (23:05–26:47): Alex highlights the challenge of finding staff with both technical skills and empathy.

Role of Empathy in Patient Care (26:47–29:31): Alex compares emotional intelligence in healthcare to bedside manner, enhancing patient outcomes.

Building Relationships with Physical Therapists (29:31–33:20): Alex collaborates with physical therapists to create cohesive care plans for patients.

The Power of Moments (33:20–35:57): Inspired by “The Power of Moments,” Alex discusses creating meaningful patient experiences.

Navigating Growth and New Markets (35:57–38:05): Alex reflects on the challenges of expanding to new locations while maintaining care quality.

Sales and Patient Connection (38:05–41:05): Alex reframes sales as relationship-building, emphasizing patient understanding.

Overcoming Challenges in Prosthetics (41:05–45:01): Alex shares stories of advocating for patients amidst insurance limitations.

Working with Physical Therapists (45:01–49:50): Alex explains how collaboration with therapists improves prosthetic outcomes.

Expanding Locations (49:50–54:16): Alex outlines strategies for identifying new clinic locations and the potential for mobile services.

Recommended Books (54:16–56:19): Alex recommends Building a StoryBrand by Donald Miller and The Red Circle by Brandon Webb.

Final Reflections (56:19–1:05:22): Alex concludes by reflecting on persistence, hard work, and empathetic care in the prosthetics field.

Interested in being a guest on the Growth Unbound podcast?

We are always looking for inspiring healthcare leaders to share their stories!