While it takes some time to build a steady stream of organic traffic, a paid social media campaign can jumpstart your company website’s traffic. If you are considering using paid social media to take your marketing to the next level, you may be wondering where to begin and how to know for certain that this is the right move for your company.
To know if a paid social campaign is the right next step for your marketing strategy, you’ll need to consider a number of factors. To help, the marketing experts of Forbes Agency Council, including Baker Marketing Laboratory, shared 12 clear signs that starting a paid social campaign would be a good idea for your business.
Paid social campaigns help you grow your audience quickly and increase your number of qualified leads. They’re an excellent way to reach audiences who wouldn’t otherwise know about your product or service. If you’ve recently launched your brand or are hoping to grow your brand awareness among people who are interested in what you have to offer, it’s a great time to run a paid social campaign. - Gavin Baker, Baker Marketing Laboratory
To read 11 more tips on how to use a paid social campaign to boost your traffic, read the original Forbes article here!