The Importance of Accessibility: Virtual ADA Event with the Knox Chamber 

The Knox Chamber is hosting a thought-provoking virtual event on The Importance of Accessibility that we are thrilled to be a part of! Join us Tuesday, November 28 from 10 a.m. to 11 a.m. EST for a free webinar panel that will provide valuable insights into three critical areas of accessibility—storefronts, workplaces, and online platforms.

Gavin Baker will be sharing his expertise on online accessibility and ADA website compliance. Gavin recently presented on “Why You Need An Accessible Website in 2024” at the Blount Chamber, spoke about website user experience at the 2023 Healthcare Internet Conference (HCIC), and has over a decade of experience creating expert marketing and website strategies for businesses as President and Founder of Baker Marketing Laboratory.

Key Topics and Panelists

Online Accessibility and ADA Website Compliance with Gavin Baker:

The Americans with Disabilities Act (ADA) requires websites to be accessible for people with visual, auditory, motor, or cognitive disabilities. Gavin will dive into the current legislation around online accessibility and the consequences an organization might experience if its website isn’t accessible. Learn about the latest tools, trends, and strategies to ensure a seamless digital experience for all users. 

Storefront Accessibility with Stephanie Cook:

Stephanie Cook, ADA Coordinator for the City of Knoxville, will lead the discussion on the significance of storefront accessibility. She’ll provide background on the Americans with Disabilities Act (ADA), discuss the most common violations she sees at retail establishments, and inform local businesses on how to meet ADA requirements through accessible spaces.

Accessibility in the Workplace with Brandon Morrow:

Brandon Morrow, Partner at Kramer Rayson LLP, will share his legal expertise on workplace accessibility. He’ll discuss employer responsibilities under ADA and share important resources to help employers provide reasonable accommodations. Explore legal considerations, best practices, and strategies for fostering an inclusive work environment.


This event is free to attend! Secure your spot today by registering at the Eventbrite Registration Page. You’ll experience a panel filled with diverse perspectives, practical advice, and clear action steps to boost accessibility at your business. Don’t miss out on this opportunity to be part of a transformative virtual discussion!

As a Knoxville digital marketing agency, Baker Marketing Laboratory is committed to designing and developing accessible websites. Our team is well-versed in the latest ADA guidelines and technologies to ensure that your website is user-friendly for all visitors. We look forward to your virtual presence at this impactful event!

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