Let’s face it. While every industry plays an important (yet sometimes subtle) role in how people live their daily lives, not every industry gives the public the same thrills and chills as another. For this reason, Seth Price interviewed Dan Moyle in his podcast entitled: Making...

Join me this spring as I will be offering eight courses that will help your business stay on the cutting edge of marketing technology. Learn how to build a successful blog, manage your Facebook and Twitter pages more effectively, and write captivating e-mails to attract...

Take a look around and you’ll see that we are in the midst of a technological boom that is sweeping the nation. It’s no surprise that the old marketing methods (like commercials and newspaper advertising) we have grown so accustomed to are being buried by...

“Inbound marketing,” a term coined by HubSpot in 2006, describes a modern approach to marketing and sales that focuses on attracting customers with informative content and quality customer-provider interactions. This strategy was created in response to the overall ineffectiveness of old outbound marketing methods, like...

Welcome to the world of inbound marketing! If you’re reading this, chances are you’ve realized that the traditional methods of marketing aren’t working anymore. If you’re wondering why, think about why your clients aren’t requesting the same services you offered twenty or thirty years ago....

A great resource to learn more about inbound marketing is the online community Inbound.org.  One of the members recently posted the topic/question, "How to offer clients a downloadable eBooks/PDFs?" - this is a great question. A complete inbound marketing strategy includes creating content that attracts new and relevant visitors...