Social Media & Digital Marketing Classes Available This Fall!

Social Media & Digital Marketing Classes

Join me this fall as I will be offering five courses that will help your business stay on the cutting edge of marketing technology. Learn how to build an effective blog, manage your Facebook page more successfully, and write captivating e-mails to attract more clients. Using in-depth marketing tools like Google Analytics, you can discover how to interpret consumer data and create a more powerful website. Read on for more information!

Blogging ClassBlogging

Tuesday, September 22, 2015

9:00am – 12:00pm

Businesses who prioritize blogging are 13x more likely to see a positive Return on Investment (ROI) than those who do not. In fact, 82% of businesses who blog daily and 57% who blog monthly acquired a customer through blogging alone (Hubspot). By incorporating blogging into your marketing strategy, you’ll not only reach a larger and more diverse audience, you’ll engage them. In this course, you will learn the strategy behind blogging effectively and receive professional advice from a marketing expert on how to get your blog off the ground.

UTKNOX  For more details, like how to register, follow this link.
 

Can’t make this class? Get notified when we release new classes and dates!




 

Inbound MarketingGetting Started with Inbound & Content Marketing

Tuesday, October 13, 2015

9:00am – 12:00pm

Content marketing allows you to grow your business by attracting and retaining customers without relying on advertising. While you could spend upwards of a thousand dollars each month on advertisements, it’s not trackable. Not only will content marketing save you money, it will provide you with information about your buyers and the steps they take before making a purchase. Using this data, you can adjust your marketing strategy to reach a better targeted audience, gain quality leads, and close more sales. This course is designed to teach you how.

UTKNOX  For more details, like how to register, follow this link.
 

Can’t make this class? Get notified when we release new classes and dates!




 

Facebook ManagementAdvanced Facebook Management for the Business

Thursday, October 22, 2015

9:00am – 12:00pm

Social media has a 100% higher lead-to-close rate than outbound marketing and 80% of U.S. social network users prefer to connect to businesses through Facebook than any other means (Hubspot). That being said, understanding Facebook and how to use it effectively is important if a business is to be successful. In this course, you’ll discover the ins and outs of Facebook, like how to properly run your Facebook page to attract a larger audience, incorporate apps and other virtual tools, and how to monitor user activity.

UTKNOX  For more details, like how to register, follow this link.
 

Can’t make this class? Get notified when we release new classes and dates!




 

Google AnalyticsThe Lies & Truths of Google Analytics

Thursday, November 5, 2015

9:00am – 12:00pm

Using Google Analytics (GA), businesses can track a potential buyer as he peruses their website. For example, GA can show you what pages he views, how long he views it, and where he came from (a search engine, Facebook, Twitter, etc.). Understanding this data will help you tailor your marketing strategy to make smarter business decisions. This course is designed to teach you how to improve your website by navigate GA. You’ll also learn the truth about a few SEO myths many businesses are led to believe.

UTKNOX  For more details, like how to register, follow this link.
 

Can’t make this class? Get notified when we release new classes and dates!




 

Email MarketingE-mail Marketing

Thursday, November 17, 2015

9:00am – 12:00pm

According to a Hubspot survey. over 50% of respondents read most of their e-mails, making e-mail marketing a great way to connect with your customers, build your brand, and increase your profit. With a good e-mail marketing strategy, you can reach your goals faster and grow your business better. In this course, you’ll learn the secrets of a successful e-mail, including what keywords trigger more opens and what kinds of formats your readers prefer.

UTKNOX  For more details, like how to register, follow this link.
 

Can’t make this class? Get notified when we release new classes and dates!




 

If you need other dates, take a look at our class calendar.

We hope to see you soon!

 

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