Ranking well with search engines like Google is the number one way medical and surgical practices gain organic (free) web exposure. More online exposure means more website traffic, which will result in more leads and ultimately more patients. But let’s start from the beginning. What does...

Ranking well in search engine results is one of the most critical ways medical and surgical practices gain organic (free) web exposure. In fact, 60% of clicks go to the top three organic search results and 75% of users never scroll past the first page....

Today’s technology allows us to access important information almost instantly. When your patients realize they have a problem, the first thing they do is search online to solve it (i.e. treatments for leg pain, weight loss solutions, corrective eye surgery, etc.). The availability of quality...